Social media content in Ecuador

What social media content includes

Each piece starts from a clear idea and a goal: to be remembered, to get you messaged or to be shared. I work with your brand and your tone.

• Instagram carousels: a cover with a single idea, a second hook, one idea per slide and a closing with a single action.
• Launch videos: vertical pieces for Reels and TikTok, designed to show your product, your website or your promotion.
• Copy, the order of the ideas and design with your brand identity.
• Delivery in formats ready to publish.

Instagram carousels that get saved and shared

A good carousel has a cover that stops the scroll, slides that are easy to read on a phone and a last slide with a single action, for example messaging you on WhatsApp. I make sure each slide reads on a small screen and that there is no excess text. Any data used in the pieces must have a real source: I do not state figures without backing.

Videos for social media and launch videos

Videos for social media work when they show something concrete. A launch video presents your website, your product or a promotion in a few seconds, with your logo and a clear invitation to act. They work for your social media and also as creative for Meta Ads campaigns.

Who it is for

• Businesses that want to publish with a clear line instead of improvising.
• Brands launching a website, a product or a promotion.
• Companies that already run ads and need new pieces.

How much social media content costs

Reference prices in US dollars; the final proposal depends on the scope.

• Pack of 8 carousels: from $140.
• Launch video: from $120.
• Monthly plan (12 posts and 4 reels): from $320/month.

How we work

We start with a free diagnostic of 30 to 45 minutes. Then I send you a proposal with deliverables and a fixed price. Before producing, I show you the script of each piece for your approval; then I prepare the design and deliver the files. In the monthly plan we measure which pieces work and adjust.

How we measure whether content works

Each piece has a goal, and that goal is measured: saves and shares on a carousel, full views on a video, messages and clicks to your website or your WhatsApp. In the monthly plan we review which pieces worked best and use them as the base for the next ones. That way content stops being a bet and becomes continuous learning for your business.

What I need from you

I need to know what you want to communicate, to whom and with what goal, plus your logo and colors, photos or videos you already have and the data to be shown. If any data is a figure, I need its source: I do not publish numbers that cannot be backed up. And I need you to approve the scripts before production.

What is not included

The ad spend to boost the pieces is paid separately and managed in the Meta and Google Ads service. On-location video production with a crew and the daily management of your communities are not included either, unless agreed in the proposal.

Why work with APO

You work directly with me, approving each piece before it is produced. I make a few well-thought pieces with one hook, keep your visual identity and check that every figure has a source. The price is fixed and the final files are yours.

Content and results

Content works better alongside a clear website and well-measured campaigns. See real projects where they come together.

Frequently asked questions